Michael David Gonzales

Art Direction | Marketing Coordination
Fort Worth, Texas

Pepsi World 1997

I was hired to join the award winning “Pepsi World” project in 1997 as a designer. The “Pepsi World” website, which was a part of the overall “Generation Next” campaign, had four main sections: music, movies, sports and games. Every month each of these sections was completely redesigned with all new content. This was a monumental task that required teamwork, dedication, sacrifice, an understanding of the Internet, proficiency in software and raw talent. Our success was based on our ability to create a completely new website each month that was designed well and used the lasted technologies in innovative ways. To put it in the vernacular of the day—we were “Cutting Edge.”

The Pepsi website incorporated many popular national and international brands such as Mountain Dew, Dreamworks SKG, Nintendo, Sega, Playstation, NASCAR, MLB, MLS, MTV and more.

Official Peacemaker Movie Website

Pepsi World 1998

In 1998 was promoted to Art Director of the “Pepsi World” project. The basic structure and look of the site changed, but the overall concept remained the same. In addition to my contribution to the design and production of the website, I was also given the responsibility of directing the design team in developing another year of innovative work.

Official Movie Websites